
WELCOME
I’m Maribel Lopez
Tech Analyst · Speaker · Writer
Maribel Lopez is a technology industry analyst known for explaining why enterprise AI deployments succeed or fail—from AI infrastructure and agentic systems to governance and customer experience, where outcomes become visible fastest. Through independent, non–pay-to-play analysis, she helps enterprises understand how AI moves from architecture to real business impact.
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What services does Lopez Research offer?

Advisory
Vendor-neutral guidance on how AI gets built, deployed, governed, and monetized—helping vendors sharpen positioning and enterprise leaders assess where AI will deliver value.

Storytelling
Clear, credible analysis that translates complex AI developments for decision-makers—delivered through research, podcasts, and video designed to inform, not promote.

Speaking
Analyst-led keynotes, panels, and executive interviews on the realities of enterprise AI—grounded in independent analysis and real-world examples.
What technologies does Lopez Research cover?
In a rapidly evolving technology landscape, understanding AI requires more than trend analysis. Lopez Research examines how AI is deployed and governed in real enterprise environments. I evaluate how use cases in areas such as AI for customer experience and automation deliver value. To complete the picture, I research how AI ethics, security and governance create both constraints and opportunities that shape long-term outcomes.

Artificial Intelligence
How enterprise AI actually gets built, deployed, governed, and scaled—and why so many initiatives stall.

Customer Experience
Where AI-enabled customer interactions succeed or fail once they meet real-world infrastructure and governance.

AI Ethics & Governance
Treating governance as a design and operating challenge that shapes trust, accountability, and long-term value.
Let’s work together
Whether you’re a technology vendor or an enterprise leader, I can help you cut through the AI hype and make confident decisions.
